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Global Marketing Director / Global VP - London or Essex


Company: Jacky Harte
Job Ref: JHVP
Start Date: ASAP
Hours: Full Time
Working Term: Permanent Position
Salary: £70,000 to £90,000


Description:

Title: Global VP / Marketing Director / Growth Hacker

Location: United Kingdom - London or Essex

The Company:

My client is a private equity backed full-service software company that specializes in Integrated (Data) Analysis and Insight. Their mission is to help marketing departments get a 20/20 vision of the full customer experience and help their clients unleash the full business impact of their customer and market intelligence data. Clients are Global 2000 enterprises across a variety of sectors, including insurance, consumer electronics, automotive and consulting.

Your Mission:

Reporting directly to CMO and assisted by a small team, you will be the lead "growth hacker", taking end-to-end charge of the marketing process and systems in order to generate high quality leads and optimally sell the company value.

Key responsibilities and accountabilities:

Marketing strategy setting and execution - Define overall marketing strategy together with CMO and execute with the team.

High quality lead generation - Grow business by generating high volumes of high-quality marketing qualified leads (MQLs) for the sales team to pursue and close.

Optimal "sell the company value"-From sales enablement and helping sales optimize their effectiveness through optimal "sales kit / infrastructure" and support, to effective branding and communication and customer engagement.

Skills / Experience Required:

5-10 years relevant experience in B2B Software / SaaS Marketing

Entrepreneurial self-starter who takes full ownership and gets things done.

Hands-on experience in setting up and optimizing a successful "growth hacking / lead generation machine" (tools and processes).

Deep knowledge of Salesforce CRM, Hubspot or similar, GoogleAdwords, SEO / SEM, GoogleAnalytics, Content Marketing, E-mail marketing, Conversion optimization, A/B Testing.

Analytical with a high degree of computer / online literacy.

Strong design and written (English) communication skills.

You think in terms of processes and structures.

What is on offer:

An attractive package including performance-based bonus.

An entrepreneurial, agile and low-bureaucracy working environment within a rapidly growing global software company.

A leading-edge product that customers love and that impresses every prospect who sees it.

A clear and focused market.

This is a new role and can be located in Essex or London.

If you recognise yourself in this challenging profile please apply now!

 

 



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